Strategic Believability: A Research-Backed Guide
LSA Global
JANUARY 6, 2025
The Importance of Strategic Believability: Is Your Strategy Believable Enough? An effective business strategy should help to create a competitive advantage. We know from organizational alignment research that strategy accounts for 31% of the difference between high and low performing organizations. However, crafting a corporate strategy is only half the battle; ensuring it resonates as believable and achievable to your key stakeholders is where many organizations falter.
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