The last few years have brought unprecedented challenges, opportunities, and evolution for companies of all sizes. The middle market is no exception. In fact, the pandemic served as an accelerator for a number of initiatives that were perhaps just wishes and dreams for mid-sized companies a handful of years ago, but are now very much the reality for these businesses today. By far, no other force is driving more significant change, and subsequent ramifications, than digital transformation.
How Midsize Companies Can Drive Digital Transformation
Leaders need to focus on five key areas.
May 02, 2023
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Summary.
While the scale of technology investment can vary greatly across middle market companies of different sizes as well as industries, there are still common issues prevalent for mid-market leaders across the spectrum as they consider making a move toward an increasingly digital future. Perhaps most notably, resources — capital, people, time — are always an issue. Resources are typically more constrained in mid-size companies than in a larger enterprise where digital transformation is often strategically managed by a dedicated department or team. So how should middle market leadership teams think about navigating technological changes given the very real limitations they face? This article covers five keys for mid-market companies to achieve a successful digital transformation.