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Need Resources Or Inspiration To Hit The Polls This Month? Influencers Can Help

This week, as we begin to see the Forbes 30 Under 30 2023 launch brim the horizon, we’re looking back at a few alumni that emulate what this list is all about. Take Under 30 2018 alumna Lucy Guo, who, while backstage at the Forbes Under 30 Summit in Detroit last month, discussed how she built trust among venture capital firms to feel confident investing in her as an entrepreneur. After pivoting a search engine for doctors into what we know today as Scale AI, Guo switched gears to found web3 creator economy software Passes and raised $8 million in 48 hours. “I didn’t have a website, a name, a deck– I barely knew what I was working on,” Guo said. “When you’re investing at an early stage, it’s all about the people.”

Be sure to check out our YouTube page, where we’ll be rolling out more backstage interviews from Detroit in the coming weeks.

Creators Are Rallying For The Midterms — But Getting Political Isn’t On The Agenda

Top voting organizations are leaning heavily on creators—especially those from or with large followings in political battlegrounds—to galvanize young voters in the November midterms.

Rock the Vote has teamed up with leading influencer marketing firm Influential after their past collaboration helped drive hundreds of thousands of new voters in the 2020 election, they told Forbes. The 14 creators on board this cycle have more than a million followers across swing states alone. Prominent get-out-the-vote platform Vote.org has also enlisted “micro-influencers,” in tight, toss-up regions, and Good To Vote has brought on Gen Z internet stars like ZHC, who at age 23 has nearly 50 million followers.

The age makeup of the electorate is changing: Gen Z and millennials will account for nearly half of the U.S. voting population by the next presidential cycle, according to Rock the Vote. Still, their turnout at the polls was lower than that of older Americans, an issue exacerbated by the pandemic, false claims of election fraud and other misinformation aimed at deterring voters.

On Our Radars:

  • Reversing a 2018 ban, Tumblr announced that it will allow depictions of nudity and mature subject matter on the site, though visual depictions of of sexually explicit acts will remain off-limits. (New York Times)
  • As the world watches Elon Musk’s $44 billion acquisition of Twitter with bated breath, Forbes did some math. In order to pay the bills, Musk will have to do a lot more than charge $8 a month for users to retain their “Verified” blue check. (Forbes)
  • The first biodegradable water bottle, Cove, is coming–for real this time. And with $20 million in funding from investors including Forbes Under 30 alumni Kygo, expect a major rollout at events that can’t shake the need for single-use, like music festivals and sporting events. (Bloomberg)

Inside Scoop: A Look Into Some Under 30 Mavericks

This College Dropout’s $200 Million Company Is Changing How Gen Z Buys Underwear

Forbes Under 30 lister Cami Tellez officially founded Parade in 2018 at just 21 years old, but the motivation to start the brand ignited years earlier. The daughter of Colombian immigrants, Tellez remembers going to her local New Jersey mall and feeling disillusioned by the sexy, skimpy underwear and busty models of brands like Victoria’s Secret.

In just under four years, Tellez has led her sustainable underwear brand to a $200 million valuation, with total sales slated to reach $70 million this year.

How An Amazon Top Seller Is Building Brands To Dominate The Retail Giant—And Rivals Like Walmart And Target

Forbes Under 30 lister Raunak Nirmal has spent his entire retail career in the Amazon ecosystem. Now, he’s building a portfolio of e-commerce brands to bring to the shelves of major retailers around the world.

As the cofounder of Acquco, one of the largest and fastest growing aggregators of companies that sell on Amazon, he’s scaled his team to over 250 people globally, purchased more than 40 e-commerce brands driving upwards of $400 million in annual revenue this year and raised over $450 million in funding.

On Prime Day this summer, Acquco hit record-breaking sales with a year-over-year increase of 107%, outperforming Amazon’s overall Prime Day year-over-year performance by almost tenfold in the same period. Though Acquco got its start acquiring companies that sold on Amazon, Nirmal is expanding beyond the e-commerce giant to rivals like Walmart, Target and the international markets.

How This Under 30 Lister Is Helping Patients And Big Pharma Find The Right Doctor

As an undergraduate neuroscience student at Binghamton University, Forbes Under 30 lister Ariel Katz was desperate to connect with others studying the niche field of schizophrenia and consciousness. There was no tool to find them.

A few years later, Katz wanted to find a PhD program in the field, but back in 2013, there was no central database that listed academics and the research they were conducting. Katz dropped his PhD plan to build the very product he wanted—eventually selling it to the Bill and Melinda Gates Foundation and the Ewan Kaufman Foundation. Five years later, he would use the same tech to launch his health data startup, H1.

With nearly $200 million in funding, Katz’s H1 has become the “LinkedIn for doctors”—a global online platform with profiles of more than 10 million doctors in 84 countries.

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