Using the W Framework to build your growth strategy
Growth Hacker
SEPTEMBER 30, 2022
Horizontally: means the team includes all growth levels in their scope of actuation: acquisition, activation, retention, revenue, and referral. Example 2: a new company was recently acquired, the product has been integrated into the suite, and now it's time to reorganize, restructure, and re-educate all members towards this new reality.
96 
Let's personalize your content