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Unlocking the ROI for Non-Fiction Authors

Peter Winick

How does a non-fiction author create ROI? Our panel of experts on publishing, writing, and marketing join us to discuss the findings of a survey that seeks to provide an answer to the question “How does a non-fiction author create ROI?” Before the research could even begin, we had to ask the questions “What is ROI?

ROI 47
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Step-By-Step Guide: Measuring Customer Service ROI

Help Scout Leadership

Measuring customer service ROI is key to ensuring your team gets the budget you need to deliver high-quality support. Here's how to do it. Read the full article

ROI 189
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3 Ways to Measure Training ROI + Useful Tips

AIHR

Measuring training ROI helps your organization invest in the most effective training programs and optimize your training budget spending. Let’s look into how to measure training ROI in more detail. Contents What is training ROI? Why measure training ROI? What is training ROI?

ROI 138
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How to Use ABM to Drive Revenue Growth and ROI

Chief Outsiders

By: Carol Eversen and Jeff Loeb As fractional CMOs with deep experience implementing ABM across many B2B companies, we see a pattern emerging: business leaders have very different perspectives about what it takes to implement ABM and how to get started.

ROI 246
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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance.

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Why Investing in Help Desk Software Increases Your ROI

Help Scout Leadership

Learn why investing in software for help desk increases your ROI for customer support. Read the full article

ROI 130
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How to Use ABM to Drive Revenue Growth and ROI: Part 4

Chief Outsiders

By: Carol Eversen and Jeff Loeb Part 4 - Getting Started with ABM In part 3 of our four-part ABM blog series , we explored the technologies available to support ABM and articulated how different tech stack elements can be leveraged to support your ABM program.

ROI 246