28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb
Andrew Chen
JUNE 25, 2019
As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. Tactic #4: Run direct sales. Increase benefits: Guaranteed revenue, online payments. Stage : Start on day 1, and continue iterating.
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