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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

Help the user understand how they would benefit from hosting with you, and address all of their concerns. We needed to move fast and acquiring companies with inventory in these competitive markets provided an immediate benefit. The main benefit is generally brand-building. Strategy #1: Increase benefits, reduce costs.

article thumbnail

28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

Help the user understand how they would benefit from hosting with you, and address all of their concerns. We needed to move fast and acquiring companies with inventory in these competitive markets provided an immediate benefit. The main benefit is generally brand-building. Strategy #1: Increase benefits, reduce costs.