Andrew Chen

JUNE 25, 2019

Question: What’s the simplest way you can test a referrals offering? Tactic #4: Run direct sales. Examples : Tips : Takes very few people to operate, should pay for itself from day 1. Who did what in international expansion in 2018. Once you reach scale, fraud becomes a real issue. Cost : Medium. Stage : Mid/Late.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

JUNE 25, 2019

Question: What’s the simplest way you can test a referrals offering? Tactic #4: Run direct sales. Examples : Tips : Takes very few people to operate, should pay for itself from day 1. Who did what in international expansion in 2018. Once you reach scale, fraud becomes a real issue. Cost : Medium. Stage : Mid/Late.

User Experience 48

User Experience Retention Marketing Travel 48

Andrew Chen

NOVEMBER 1, 2018

One of the reasons I’ve been excited about being a professional investor is the ability to apply my skills as an operator. Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking. Some are higher CTR than others.

Metrics 111

Metrics Scaling Marketing Media 111