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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

Stage : Early-stage for B2C, an evergreen lever for B2B. Stage : Early-stage for B2C, an evergreen lever for B2B. Long-term, measure the ROI to make sure it’s worth the time. Long-term, measure the ROI to make sure it’s worth the time. Increase benefits: Guaranteed revenue, online payments. Cost : Medium.

article thumbnail

28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

Stage : Early-stage for B2C, an evergreen lever for B2B. Stage : Early-stage for B2C, an evergreen lever for B2B. Long-term, measure the ROI to make sure it’s worth the time. Long-term, measure the ROI to make sure it’s worth the time. Increase benefits: Guaranteed revenue, online payments. Cost : Medium.