article thumbnail

AI in Marketing: How Customer-Centric Companies Can Benefit from Data Privacy Regulations

UVA Darden

Privacy Regulations Boost Consumer Trust Venkatesan’s study found that, on average, deal size is lower and systematic firm risk is higher for firms exposed to GDPR that make AI acquisitions after the rollout of GDPR. In 2012 Venkatesan published “Coupons Are Not Just for Cutting Prices” in Harvard Business Review.

article thumbnail

Taking New Ideas to Market | Pete O’Heeron

Peter Winick

But the irony of all ironies is the entire stem cell revolution began in 2012, when Dr. Yamanaka from Japan created the first induced pluripotent stem cell. And then they kind of just stop on the rollout. That is, he created a stem cell from another type of cell. Well, guess what cell he used. It was a fibroblast.

Marketing 288
article thumbnail

Solving Mobile Growth & Retention with Andy Carvell, ex Growth at SoundCloud

Brian Balfour

Andy Carvell joined SoundCloud in 2012, when the company was just over 80 employees and 10 million monthly active users. The catch was that they’d have to AB test it against the existing client side notifications, with additional complexity around handling the rollout up to production. “We