Writing a Book As an Extension of Your Business | Becky Robinson
Peter Winick
JANUARY 27, 2023
Our conversation begins with the difficult topic of measuring the ROI of a business book. Back in about it was 2014 or 2015. Peter Winick Well, and stay there for a minute, because this is one of the pressures that I have around publishing, is that, listen, a publisher’s success metric is really, really simple.
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