Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers
Chief Executive
JUNE 3, 2022
mergers, reorganizations). . So, when setting your growth goals for the year, you need to take both numbers (new revenue and attrition) into account. And because account executives serve as intermediaries between your agency and client roster, business growth will often hinge on their efforts. . They also need timelines.
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