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Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

What its roles and responsibilities are, where it sits within the organization, and then what are the measurements, metrics and outcomes? And you’ve got to be able to show the ROI from that. But if you can’t tied to the metrics, you got a question. So if your idea is one convened in one big white paper, for example.

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Thought Leadership and Artificial Intelligence | Spencer Ante

Peter Winick

And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! Bill Sherman And with that, too, the connection to outcomes and metrics. The other thing I would say is thought leadership is cost effective and produces a good ROI.

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