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Hoping to Grow Your Ad Agency? Support Growth Goals With Existing Customers

Chief Executive

mergers, reorganizations). . Increase exposure to the sales side. Oftentimes, you’ll find a line between marketing and sales. If account executives don’t appreciate the sales side or know the questions posed to salespeople, then your agency won’t be as effective as it could be.

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How To Focus On Employee Experience (And Sell It To Your CFO)

15Five

You believe that intentionally creating a positive employee experience (EX) is necessary to make the organization competitive—and to do that, you may need to invest in organizational restructuring, work space restructuring, process reorganization and additional programs and activities to make that happen.