Peter Winick

JANUARY 27, 2023

Our conversation begins with the difficult topic of measuring the ROI of a business book. Back in about it was 2014 or 2015. After that conversation, he partnered with Barbara Hendricks, who’s amazing, and they did a book with Barrett Koehler publishers, back, I think it was 2015 when the book came out, maybe 2016.

Marketing 246

Marketing Nonprofit Sales Sales 246

Andrew Chen

MAY 28, 2019

And in fact, the combined revenue of Headspace and Calm are more than half of the entire podcasting market. New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. I’m looking for startups that can change the game there. The bigger idea is actually “audio”, not specifically podcasting.

Advertising 93

Advertising Revenue Media Marketing 93

Andrew Chen

MAY 28, 2019

And in fact, the combined revenue of Headspace and Calm are more than half of the entire podcasting market. New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. I’m looking for startups that can change the game there. The bigger idea is actually “audio”, not specifically podcasting.

Advertising 40

Advertising Revenue Media Marketing 40

Vantage Circle

MAY 10, 2018

Segmented and targeted emails generate 58% of all revenue. The Direct Marketing Association, 2015). Entire Volkswagen product range will be available with benefits targeted at the corporate audience. As a marketer, your main goal is to have a solid ROI for your time and money. Find The Relevant Marketing Channels.

Advertising 40

Advertising Marketing Media Real Estate 40

Vantage Circle

MAY 10, 2018

Segmented and targeted emails generate 58% of all revenue. The Direct Marketing Association, 2015). Entire Volkswagen product range will be available with benefits targeted at the corporate audience. FIND THE RELEVANT MARKETING CHANNEL : As a marketer, your main goal is to have a solid ROI for your time and money.

Advertising 40

Advertising Marketing Media Real Estate 40