Growth is getting hard from intensive competition, consolidation, and saturation
Andrew Chen
JUNE 26, 2017
Paying for acquisition is one of the key channels still available, if you can find the right untapped audience segments with high ROIs. – but it’s also because competition is getting fiercer on Facebook ads, not less, which is evidenced by the rapid increase in the advertiser count as well as the increase in revenue per user. .
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