How to design a referral program
Andrew Chen
AUGUST 8, 2022
It’s said that the first documented referral program was created by Julius Caesar, who in 55 BC would paid his soldiers 300 sestertii (something like a third of their annual pay) to refer a friend to join the army. When do you ask the user to refer? Why do you refer? They also tend to decline in importance over time.
94 
Let's personalize your content