Remove A/B Testing Remove Onboarding Remove ROI Remove User Experience
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How to design a referral program

Andrew Chen

And add it to the onboarding flow, and at the end of key transactions when the user is otherwise done, and you might as well capture engagement. This is in direct contradiction to folks who often argue to let users experience the product first, have a good experience, before they’re hit up to invite.

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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

This includes call-outs in the top level nav, in the footer of every screen, and sprinkled throughout the user experience. Tips : If most of your supply growth is coming from word-of-mouth, and especially if your users have large social graphs, then a referrals program is going to be huge for you. after a great experience).

article thumbnail

28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

This includes call-outs in the top level nav, in the footer of every screen, and sprinkled throughout the user experience. Tips : If most of your supply growth is coming from word-of-mouth, and especially if your users have large social graphs, then a referrals program is going to be huge for you. after a great experience).