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Why Is Cash Flow Important To Survive In Our Tough Business Climate?

Growth Institute

JULY 27, 2022

You might be closely monitoring your company's revenue and profit if you’re an entrepreneur, CEO, or another executive. You might believe that keeping those measures in check will help you scale your business even during these difficult times. And that story revolves around this fact: Revenue is vanity. What Is A Balance Sheet?

Cash Flow 59
Cash Flow Balance Sheet Revenue Accounts Payable 59
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Exclusive: Jim Collins on ‘Thriving In Chaos’

Chief Executive

JULY 25, 2022

We went back and ran an analysis on the cash-to-assets ratio of companies that did really well in these kinds of environments, even when they were small. We found that the discipline to have a very high cash-to-assets ratio showed up early in their history. And if we do that, we can’t help but grow revenues per fixed cost.

Balance Sheet 98
Balance Sheet Manager Assets Engineering 98
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