Chief Outsiders

JANUARY 26, 2023

Part 4: Mastering Your Channel Strategy If you’ve been with us through the previous blogs in this series , we’ve cautioned you against the go-to-market pitfalls that could cause your company – and its profits – to slide into a deep ravine on the road to riches.

Marketing 98

Marketing 98

Know Your Team

DECEMBER 18, 2019

Prior to joining the KYT Team in June of this past year, our CEO, Claire Lew , created The Watercooler : A unique, and highly-moderated community for 1000+ managers, leaders, executives, (and you!) Lesson #4: Are organization charts within a company a good or bad thing to have? Director and Principal 4 wanted Y. We didn’t agree.”

Manager 52

Manager Accounts Engineering Employee Engagement 52

Brian Balfour

JUNE 20, 2017

Preface by Brian Balfour: I rarely accept guest posts on this blog, but this opportunity was too good to pass up. Patreon is a platform that allows people who make things -- everything from music to blog posts to journalism to comics -- to to run a membership business for their fans. My immediate response, holy f*ing YES!!!!

Onboarding 84

Onboarding SaaS Metrics Sales 84

Brian Balfour

JANUARY 11, 2018

In this blog post, we’ll expand on Casey’s points, walking through why focusing only on your north star metric is a dangerous way to measure the growth of your business, and how teams should think about setting their metrics instead. 4 Reasons OMTM is Misleading Even the name “One Metric That Matters” is problematic.

Metrics 105

Metrics Retention Revenue SaaS 105