Peter Winick

JUNE 29, 2023

An interview with Peter Winick and Bill Sherman about their Organizational Thought Leadership White Paper. We’ve synthesized these insights into a white paper. This is the companion, if you will, to that white paper that introduces the concepts. It’s celebration time!

Sales 130

Sales Sales Education Scaling 130

Peter Winick

DECEMBER 1, 2022

What its roles and responsibilities are, where it sits within the organization, and then what are the measurements, metrics and outcomes? But if you can’t tied to the metrics, you got a question. So if your idea is one convened in one big white paper, for example. You know what that looks like? Is this sticky?

Marketing 237

Marketing Metrics Accounts Payable Media 237

Peter Winick

APRIL 24, 2023

And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! Bill Sherman So we’ve been talking about taking ideas to scale and I think we’ve defaulted a little bit to. I’m thinking about diversity, equity and inclusion.

Marketing 239

Marketing Education Sales Sales 239