Andrew Chen
DECEMBER 20, 2016
CPA would be used for leading indicators to CAC, such as Cost Per Lead, Cost Per Sales Qualified Lead, Cost Per Trial or other points in the marketing and sales funnel. Instead of turning off the new channels we tried in March, we would probably make the decision to scale them.
Zenefits
JUNE 26, 2022
Streamline onboarding. It can’t learn from its mistakes or do complex tasks, but it can effortlessly process a lot of small-scale paperwork, such as processing invoices. Sales processes. A solid Customer Relationship Management (CRM) platform makes it easier to automate sales funnels and keep your sales team on task.
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