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Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

In addition, we can help you implement marketing, research, and sales. And you’ve got to be able to show the ROI from that. So if your idea is one convened in one big white paper, for example. Good luck, first of all, getting people to read that white paper. Contact us for more information. Transcript.

Marketing 237
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Best of 2023 featuring Jenna Fisher, Mark Miller, Lily Zheng, and Jane Hanson

Peter Winick

Mark gives insight into being an embedded research house within Chick-fil-A and how pragmatism and leadership are the keys to balancing the scales between the two. In addition, we can help you implement marketing, research, and sales. And I would argue there’s a huge ROI on each and every one up. Peter Winick Sure.

Diversity 166
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Thought Leadership and Artificial Intelligence | Spencer Ante

Peter Winick

Spencer explains why these aspects are the foundation of good thought leadership and how you risk your reputation when your thought leadership leans into the realms of product marketing or sales enablement. In addition, we can help you implement marketing, research, and sales. Contact us for more information.

Media 130