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Darden Ideas to Action: Most Read Stories of 2022

UVA Darden

Assistant Professor of Business Administration. She then served as an economic consultant before earning her Doctorate in Business Administration in strategy from Harvard Business School. Wellesley College; DBA, Harvard Business School. Slover Associate Professor of Business Administration.

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Storytelling in Business: How to Create Engaging Stories

UVA Darden

Their feedback will help you decide if your account provides too much detail or too little. Assistant Professor of Business Administration. Moriarty is an authority on public trust in business, communicating with stakeholders and business ethics. Your purpose should determine your content. About the Expert.

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Understanding Decision-Making: Inherent Risk Preferences

UVA Darden

LaCross Associate Professor of Business Administration Baucells researches the incorporation of psychological realism into consumer behavior models, focusing on factors like anticipation, reference point comparison, mental accounting, psychological distance and satiation. Learn More About the Expert Manel Baucells David M.