Peter Winick

JANUARY 27, 2023

Our conversation begins with the difficult topic of measuring the ROI of a business book. In addition, we can help you implement marketing, research, and sales. It’s all about book sales and units and all that. Back in about it was 2014 or 2015. The better metric would probably be, Wow. So I just will.

Marketing 246

Marketing Nonprofit Sales Sales 246

Andrew Chen

MAY 28, 2019

In 2014, the first season of Serial aired, considered to be the first breakout podcast, with its narrative audio journalism drawing in 5M downloads in the first month. Other monetization models we’ve seen include grants or foundation support, ticket sales for live events, and merchandise sales.

Advertising 93

Advertising Revenue Media Marketing 93

Andrew Chen

MAY 28, 2019

In 2014, the first season of Serial aired, considered to be the first breakout podcast, with its narrative audio journalism drawing in 5M downloads in the first month. Other monetization models we’ve seen include grants or foundation support, ticket sales for live events, and merchandise sales.

Advertising 40

Advertising Revenue Media Marketing 40