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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

MAY 28, 2019

New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. Spotify — which has made a big push into podcasts in just the past couple years — now accounts for almost 10% of listening. We estimate that Apple Podcasts has 27M monthly active users in the U.S., Rich variety of content.

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Advertising Revenue Media Marketing 93
article thumbnail

The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

MAY 28, 2019

New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. Spotify — which has made a big push into podcasts in just the past couple years — now accounts for almost 10% of listening. We estimate that Apple Podcasts has 27M monthly active users in the U.S., Rich variety of content.

Advertising 40
Advertising Revenue Media Marketing 40
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