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Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck)

Andrew Chen

It has tracking codes so you can see how well it circulates, and you A/B test the whole thing to make sure it’s highly optimized to be viral and spread. The important, core concept here is simple: When there are new technologies and platforms hitting scale… … and products tap in pre-existing consumer motivations.

Media 100
article thumbnail

Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck)

Andrew Chen

It has tracking codes so you can see how well it circulates, and you A/B test the whole thing to make sure it’s highly optimized to be viral and spread. The important, core concept here is simple: When there are new technologies and platforms hitting scale… … and products tap in pre-existing consumer motivations.

Media 40