a16z Podcast: Why paid marketing sucks, Network effects, Viral Growth, and more
Andrew Chen
SEPTEMBER 4, 2018
So not revenue per CAC is that you know typically there’s cost associated to user. One growth accounting equation that’s often thrown around is that you know your incremental — your net — MAUs, right? And you can start to draw conclusions, sort of a natural A/B test in order to do that.
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