Andrew Chen

OCTOBER 17, 2017

If you tend to get homesick after a few days or don’t sleep well unless you’re in your own bed, this is definitely not the position for you. Transactions require strong retention of both demand and supply, and if a marketplace can improve that stickiness, more activity can be generated on the platform.

Marketing 0

Marketing Revenue A/B Testing Workflows 0

Andrew Chen

JUNE 25, 2019

Converting travelers to hosts definitely moved the needle when we launched a new market. The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. Tactic #21: Optimize retention. Make it more useful and retention will grow.

User Experience 111

User Experience Retention Marketing Travel 111

Walk Me

AUGUST 24, 2022

The changes asked of team members can be small, such as moving to new workflow software or keeping digital records of their project progress. But these interventions are essential to employee productivity and employee retention. Adaptability and change in individuals are valued more highly by organizations every year.

Organizational Development 52

Organizational Development Organizational Change Change Management Human Resources 52

Andrew Chen

JUNE 25, 2019

Converting travelers to hosts definitely moved the needle when we launched a new market. The biggest gains in optimization don’t come from brute-force A/B tests, but from trying to understand the real barriers to people using your product. Tactic #21: Optimize retention. Make it more useful and retention will grow.

User Experience 48

User Experience Retention Marketing Travel 48