How to design a referral program
Andrew Chen
AUGUST 8, 2022
Years after the rollout of Dropbox’s referral program, I had the opportunity to join Dropbox as an advisor, where I got a first-hand look at the data. However, I’ve also seen B2B contexts where in a professional setting, people tend towards inviting more if they are perceived as altruistic, giving out a large $ discount to others.
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