The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)
Andrew Chen
MAY 28, 2019
It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. Non-media businesses and nonprofits that also produce podcasts. For example, something that’s very business-focused and can be put on a corporate credit card?
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