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Standing Up and Institutionalizing Thought Leadership | Bill Sherman

Peter Winick

What its roles and responsibilities are, where it sits within the organization, and then what are the measurements, metrics and outcomes? And you’ve got to be able to show the ROI from that. But if you can’t tied to the metrics, you got a question. And, you know, let me look at the vanity metrics on social media.

Marketing 237
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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

As new tech platforms hit scale, we on the consumer team have been closely watching the future of media and the technology driving it — in all forms. Non-media businesses and nonprofits that also produce podcasts. There are now over 700K free podcasts available and thousands more launching each week.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis

Andrew Chen

As new tech platforms hit scale, we on the consumer team have been closely watching the future of media and the technology driving it — in all forms. Non-media businesses and nonprofits that also produce podcasts. There are now over 700K free podcasts available and thousands more launching each week.