A/B Testing, Advertising, Retention and User Experience

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A/B Testing

Advertising

Retention

User Experience

The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

Andrew Chen

NOVEMBER 1, 2018

Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking. My previous background up to that point was in user acquisition and ad tech, and I was making the pivot to consumer products. This is your forecast.

Metrics

Metrics Scaling Marketing Media

How to build a growth team – lessons from Uber, Hubspot, and others (50 slides)

Andrew Chen

NOVEMBER 13, 2018

Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. It provides an underlying system for increasing metrics whether it’s revenue, acquisition, retention, engagement, or another key business metric. New user experience.

A/B Testing

A/B Testing Engineering Marketing User Experience

OrgDev Digest

The red flags and magic numbers that investors look for in your startup’s metrics – 80 slide deck included!

How to build a growth team – lessons from Uber, Hubspot, and others (50 slides)

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