Andrew Chen

AUGUST 10, 2023

Assessing the stall – starting with retention First off, let me explain what’s happening during a growth stall. This happens because typically churn happens to a % of the user base, as anyone who’s seen cohorted retention curves knows. All while churn continues to creep up over time as a percentage. if consumer?)

Retention 80

Retention Metrics Marketing Scaling 80

Walk Me

JULY 18, 2022

Leaders must bear in mind that without a softer model monitoring employee experience to some level, adverse effects on employee retention and performance may occur due to burnout as part of more emotionally draining change management initiatives using Lewin’s model. Benchmarking. How To Use Benchmarking. Unique campaigns.

Change Management 59

Change Management Manager Benchmarking Strategic Planning 59

Andrew Chen

NOVEMBER 1, 2021

It’s usually a 100% focus on acquisition — and not much on retention at all, so it’s more hustle and less notifications/email-led. I often use benchmarks like D30 >20% or projecting out M12 to be >30% to try to assess this. Both acquisition and retention both become priorities.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

NOVEMBER 1, 2018

2) Then, to identify potential upside based learnings from within the company as well as across benchmarks from across industry. Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking.

Metrics 111

Metrics Scaling Marketing Media 111