Hypothesis-Driven Development and the Generalist Superhero
UVA Darden
JANUARY 12, 2023
Digital Transformation. The star analyst is now a data scientist, a private equity associate is tasked with reinventing a company’s IT instead of engineering its finances, and the marketer is now a “growth hacker” running A/B tests. However, I’ve noticed two big problems in the real world of digital.
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