Peter Winick

AUGUST 28, 2023

Whether you are responsible for starting a thought leadership function at a startup, or at a large company, you need to have the right talent, the right org support, and the right metrics to define success. He shares how an assessment they created boosted the profile of the organization, and shaped the engineering industry as a whole.

Engineering 130

Engineering Sales Sales Marketing 130

Andrew Chen

JULY 25, 2022

No, you can’t just expect to hire dozens of engineers, regardless of progress — particularly when hiring freezes are coming into effect. During a bull market, the primary metric that people talk about is just top-line growth — what’s your year-over-year growth rate. But in a bear market, the answer changes: No.

ROI 85

ROI Revenue Metrics Marketing 85

Andrew Chen

NOVEMBER 1, 2018

The reason for this is that the steps for starting and scaling a new startup share many of the same skills as investing in a new startup: 1) First, we seek to understand the existing state of customer growth – including growth loops, the quality of acquisition, engagement, churn, and monetization. There was a lot to learn.

Metrics 111

Metrics Scaling Marketing Media 111

Growth Hacker

SEPTEMBER 30, 2022

While for most departments, this basically means analyzing historical data, reverse engineering results, gathering learnings and scaling what's already known inside their scope of actuation. For a growth team, this means deciding what focus (or Objectives and Success Metrics) they will tackle for the next four quarters.

KPI 96

KPI Revenue Reorganization Metrics 96

Peter Winick

DECEMBER 12, 2022

When this happens, neither department is focused on their own metrics or wins. And if you need help scaling organizational thought leadership, contact Thought Leadership Leverage or reach out to Bill Sherman on Linkedin! So they focus heavily on the top of the funnel metrics in terms of its purpose. Transcript. Right, exactly.

Sales 244

Sales Sales Marketing Revenue 244

Brian Balfour

FEBRUARY 7, 2017

It actually wasn't too bad at SoundCloud, by industry benchmarks, Andy told me. The north star metric for SoundCloud was listening time, and we had some fairly aggressive targets as a company, in terms of increasing listening time overall. What were the “great,” “good,” and “bad” benchmarks that SoundCloud stacked itself against?

Retention 62

Retention Benchmarking Metrics Rollout 62

Vantage Circle

MAY 20, 2024

Employee Feedback: These platforms provide software that offers Surveys, Anonymous Feedback, Actionable Insights, eNPS score, Benchmarking, Track Engagement, Negative Feedback Management, 360-degree Feedback, and Heatmaps. Metrics like participation rates, productivity improvements, and employee satisfaction surveys help evaluate ROI.

Employee Engagement 105

Employee Engagement Software Media ROI 105