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OKRs vs KPIs: How They Differ and When to Use Each

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” We say: companies should use both OKRs (objectives and key results) and KPIs (key performance indicators) to track their performance. Both metrics help you stay on track and realize desirable outcomes in very different, but equally valuable ways. . What are KPIs? KPI stands for key performance indicator.

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8 Steps to Improve Employee Productivity in 2024

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For example, if a business goal is to enter a new market, a KPI could be leads generated, which would measure the volume of potential new business customers the employee brings to the company. Don’t just take our word for it—experience the difference firsthand by booking a demo today.

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Being Successful With OKRs Requires Better Communication

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But when managers view and analyze performance metrics, they often need more context to determine the causes of success or failure, and how to take action. For example, a company can look at sales figures as a KPI, without looking into the quality of the demos that were done or the number of customer phone calls made.

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