Chief Executive

OCTOBER 31, 2022

They were eye-opening, to say the least—and obviously a lot more than we could cram into an issue of the magazine—so we put the full results in a new study, Chief Executive Group’s 2022 Financial Benchmarks Report for U.S. Here, too, size plays a role, but this time, the peer groups at both ends of the scale show an advantage.

Benchmarking 52

Benchmarking Real Estate Revenue Energy 52

Andrew Chen

JULY 25, 2022

A lot of times, unit economics are hand-waved by product teams because some costs are excluded from the contribution margin or net revenue calculations that maybe shouldn’t be — like headquarters costs, real estate, and so on. The next might be paid channels like newsletters, which are hard to scale but highly productive.

ROI 85

ROI Revenue Metrics Marketing 85

15Five

JANUARY 19, 2021

To help you determine how best to address engagement at your organization, we’ve pulled together several key insights from 15Five’s new report, Employee Engagement Trends 2021: Insights and Benchmarks for Strategic People Leaders. Employee engagement benchmarks by company size. Employee engagement benchmarks by industry.

Benchmarking 59

Benchmarking Employee Engagement Real Estate Human Resources 59

Andrew Chen

NOVEMBER 1, 2021

Or are you trying to scale its success? In the book, I describe stage-by-stage how to successfully start and scale the central forces that power tech’s most successful companies — network effects. When a company like Dropbox, Slack, or Uber hit scale, it might seem like network effects kick in, and the next phase is easy.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

NOVEMBER 1, 2018

The reason for this is that the steps for starting and scaling a new startup share many of the same skills as investing in a new startup: 1) First, we seek to understand the existing state of customer growth – including growth loops, the quality of acquisition, engagement, churn, and monetization.

Metrics 111

Metrics Scaling Marketing Media 111