Andrew Chen

JANUARY 15, 2024

Nevertheless, I swear I will never write another book again. (I So this post will be about the messy, annoying, behind the scenes leading up to writing a book like this — it describes a bit the creative process, but also some of the major milestones and lessons learned.

Marketing 66

Marketing Operations Metrics Media 66

Peter Winick

MARCH 6, 2023

How AI will affect the future of thought leadership. An interview with Spencer Ante about the history of thought leadership and how AI could be used in the future. How does the world of thought leadership intersect with the growing technology of AI? That’s how you generate an audience.

Media 130

Media Marketing Sales Sales 130

Peter Winick

MARCH 13, 2023

An interview with Jeremy Utley that originally aired on November 2nd, 2022, as part of our Leveraging Thought Leadership Live series on LinkedIn. Writing a book can take a year or more, followed by months of planning, strategizing, and launching. When writing a book, write the book you’d want to read.

Marketing 130

Marketing Metrics Energy Engineering 130

Peter Winick

NOVEMBER 6, 2023

How Generative AI can improve the flow of data and improve understanding. If Generative AI is fed all writing on the internet, then when you ask it a question, it can give you a good answer. From there we explore how asking the right questions is the secret to getting useful knowledge out of either.

Marketing 336

Marketing Operations Nonprofit Sales 336