15Five

JUNE 7, 2022

In companies where HR is treated as a primarily administrative function, business goals like increasing sales, improving customer retention, and growing market share are rarely considered. When a workforce is more highly engaged, it is more productive and provides a better customer experience. Why is strategic HR important?

Employee Engagement 89

Employee Engagement Administration Human Resources Performance Management 89

Walk Me

NOVEMBER 1, 2022

An ERP is not the only large-scale software system that a significant company will need. Overall, whether you’re looking to improve enterprise digital adoption or planning an ERP implementation, it’s essential to approach the process with a clear goal and focus on critical areas like user experience and change management.

Implementation 52

Implementation Software Change Management Digital Transformation 52

Andrew Chen

NOVEMBER 1, 2021

One of the most frequent questions that founders ask is – I’ve read all about the importance of user growth, so now, how do I hire a Head of Growth? Growing your startup’s users and revenue is so critical that it makes sense to hire someone to run it, and to potentially add a team underneath them to support this goal.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

JUNE 25, 2019

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. As a result of this experience, I’m often asked what I’d recommend startups do to grow supply in their marketplace. Cost: Small.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

JUNE 25, 2019

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. As a result of this experience, I’m often asked what I’d recommend startups do to grow supply in their marketplace. Cost: Small.

User Experience 48

User Experience Retention Marketing Travel 48

Andrew Chen

MAY 28, 2019

And in fact, the combined revenue of Headspace and Calm are more than half of the entire podcasting market. It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. I’m looking for startups that can change the game there.

Advertising 93

Advertising Revenue Media Marketing 93

Andrew Chen

MAY 28, 2019

And in fact, the combined revenue of Headspace and Calm are more than half of the entire podcasting market. It could create a strong advantage around paid marketing if a product has high subscription retention or ARPU, allowing them to make higher bids in the various ad networks. I’m looking for startups that can change the game there.

Advertising 40

Advertising Revenue Media Marketing 40