AIHR

JULY 17, 2023

Initiatives that prioritize employee wellness can also boost employees’ mental health and satisfaction, which can contribute to better performance, improved customer relationships, and a boost to your ROI. Salesforce In 2015, Salesforce became the first US company to conduct an equal pay audit, leading to US$3m in salary adjustments.

Implementation 73

Implementation Diversity Inclusion Recruitment 73

Andrew Chen

JUNE 26, 2017

Paying for acquisition is one of the key channels still available, if you can find the right untapped audience segments with high ROIs. In 2017, Facebook counts over 5 million advertisers on its platform, up from 4 million in Q3 of last year and 2 million in 2015. And the paid acquisition channels are getting saturated too. #2

Advertising 111

Advertising Revenue Marketing Retention 111

Peter Winick

MARCH 6, 2023

And this trend was accelerated with the emergence of social media in like 2005 to 2015. Now, the third phase, which I think started happening around 2015 or so, was when companies were like, okay, this old content thing is working its I’m getting I’m reaching people. Reports or Microsoft stories, Right.

Media 130

Media Marketing Sales Sales 130

Peter Winick

JANUARY 27, 2023

Our conversation begins with the difficult topic of measuring the ROI of a business book. Back in about it was 2014 or 2015. After that conversation, he partnered with Barbara Hendricks, who’s amazing, and they did a book with Barrett Koehler publishers, back, I think it was 2015 when the book came out, maybe 2016.

Marketing 246

Marketing Nonprofit Sales Sales 246

15Five

APRIL 30, 2019

Deloitte research from 2015 revealed that 82% of businesses felt conventional methods weren’t worthwhile. In other words, there’s no shortage of studies showing that old-school processes make little to no impact on everything from employee motivation to company ROI. Today’s Management Landscape. Click To Tweet.

Performance Management 72

Performance Management Manager ROI Implementation 72

Andrew Chen

MAY 28, 2019

New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. A note on comparing listening apps: metrics between apps are not entirely an apples-to-apple comparison, as some apps (like Apple Podcasts, Overcast, and Stitcher) auto-download shows that users subscribe to, whereas others (e.g.

Advertising 93

Advertising Revenue Media Marketing 93

Andrew Chen

MAY 28, 2019

New devices made it easier to listen: Alexa launched in 2015, Google Home and AirPods in 2016. A note on comparing listening apps: metrics between apps are not entirely an apples-to-apple comparison, as some apps (like Apple Podcasts, Overcast, and Stitcher) auto-download shows that users subscribe to, whereas others (e.g.

Advertising 40

Advertising Revenue Media Marketing 40