Vantage Circle

MARCH 13, 2019

Vantage Circle has over 1 million corporate employees registered with itself, and it is one of the largest platforms for corporate employee benefits and corporate employee engagement programs in India. A more generic company which hopes to cater to a very general market are better off if they invest in a social media platform.

Advertising 40

Advertising A/B Testing Marketing Media 40

Andrew Chen

DECEMBER 10, 2018

Another note is that this is closely related to, and complimentary, to this deck: The red flags and magic numbers that investors look for in your startup’s metrics. If the below deck is the macro view of how I’m looking at markets, industries, and technologies, then the metrics deck gives my POV on how to diligence each company.

Media 100

Media Advertising Scaling Marketing 100

Get Lighthouse

DECEMBER 15, 2022

Best of all, when managers focus on a few essential like she suggests above, you get some additional benefits. Is it publishing your revenue metrics so the whole world can see it? So they let the data do the talking and ran an A/B test. Holding people to this standard of transparency has many benefits.

Manager 98

Manager A/B Testing Engineering Revenue 98

Andrew Chen

DECEMBER 10, 2018

Another note is that this is closely related to, and complimentary, to this deck: The red flags and magic numbers that investors look for in your startup’s metrics. If the below deck is the macro view of how I’m looking at markets, industries, and technologies, then the metrics deck gives my POV on how to diligence each company.

Media 40

Media Advertising Scaling Marketing 40

Andrew Chen

JUNE 25, 2019

Help the user understand how they would benefit from hosting with you, and address all of their concerns. We needed to move fast and acquiring companies with inventory in these competitive markets provided an immediate benefit. The main benefit is generally brand-building. Strategy #1: Increase benefits, reduce costs.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

JUNE 25, 2019

Help the user understand how they would benefit from hosting with you, and address all of their concerns. We needed to move fast and acquiring companies with inventory in these competitive markets provided an immediate benefit. The main benefit is generally brand-building. Strategy #1: Increase benefits, reduce costs.

User Experience 48

User Experience Retention Marketing Travel 48