AIHR

JULY 31, 2023

Hiring and onboarding The onboarding process begins once a candidate receives a formal offer, accepts, and is officially hired by the company. The onboarding process is a key part of the employee life cycle and sets the foundation for the rest of that employee’s journey with you.

Recruitment 86

Recruitment Onboarding Diversity Human Resources 86

Andrew Chen

NOVEMBER 13, 2018

Check them out for more practical reference materials on this topic). Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders. Some of these folks would refer to themselves as “growth hackers” in a tongue-in-cheek way.

Engineering 110

Engineering A/B Testing Marketing User Experience 110

Andrew Chen

JUNE 25, 2019

What : Incentivize word-of-mouth by paying existing members for every new member they refer to the platform. What : Incentivize content producers to send you traffic by paying them for every member they refer. What : Getting new users to a key milestone that you believe is important for long-term retention. Cost : Medium.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

JUNE 25, 2019

What : Incentivize word-of-mouth by paying existing members for every new member they refer to the platform. What : Incentivize content producers to send you traffic by paying them for every member they refer. What : Getting new users to a key milestone that you believe is important for long-term retention. Cost : Medium.

User Experience 48

User Experience Retention Marketing Travel 48

Andrew Chen

NOVEMBER 1, 2021

It requires the founders to be very involved onboarding users, sometimes one-by-one, into the product. It’s usually a 100% focus on acquisition — and not much on retention at all, so it’s more hustle and less notifications/email-led. Both acquisition and retention both become priorities. Tipping Point.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

SEPTEMBER 4, 2018

Why onboarding is so important for retention/churn. Part one of this conversation focuses specifically on the aspect of user acquisition for growth, and then we cut off and go into the aspects of growth for user engagement and retention, in the next episode. Part 2: Engagement and Retention. Sonal: Right. Sonal: Yesss.

Marketing 75

Marketing Metrics Retention eCommerce 75