How to write a business book — behind the scenes from THE COLD START PROBLEM
Andrew Chen
JANUARY 15, 2024
It aims to tell the story of why some products — YouTube, Instagram, Uber, Slack, Dropbox, and others — end up with hundreds of millions (and sometimes billions!) It’s easiest to do with a blog post, or a document, or something like that, but with a 35 chapter book — that becomes a heavy lift. But so it goes.
Let's personalize your content