The State Of Customer Engagement: Progress, Work To Be Done And A Delicate Balance
Forbes Leadership
APRIL 17, 2023
New research by Twilio on the state of customer engagement in 2023 delivers a mixed report card.
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How to Improve Your Employee Onboarding Process to Engage Your Hires & Prevent Turnover
Get Lighthouse
DECEMBER 22, 2023
Some startups are taking this a step further and crafting custom welcome kits. Welcome Kits: Surprise, delight, and everything they need on Day 1 A custom welcome kit is a great way to make your new employees feel welcome. This step takes weeks and months through formal training and daily interactions with your team and customers.
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15 Best HCM Software in 2024 (Based on Four Research Parameters)
Vantage Circle
JANUARY 9, 2024
Integration Capabilities: Integration with Other Systems : Seamless integration with other business systems, such as Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) software. Headquartered in Roseland, New Jersey, ADP boasts serving over 830K customers in more than 140 countries worldwide.
Why the best way to drive viral growth to increase retention and engagement
Andrew Chen
NOVEMBER 3, 2021
In fact, these the userbases for these products are so huge that it would have simply been impossible to build them through traditional marketing techniques that emphasize customer acquisition spend. Viral growth is the only way to get there, because the primary business benefit of virality is that the customer acquisition cost is zero.
Podcast Q&A: Dropbox’s viral growth, Uber’s tricky funnels, and future growth channels
Andrew Chen
MAY 14, 2018
Figuring out how to grow your business – how you acquire new customers, how you retain them, and how you engage them – is such an important topic for entrepreneurs. He shares the story of how they were spending $200 or $300 to acquire a customer when the product was worth $99, and as a result, they shifted their approach toward virality.
4 Types of Managers Employees Love to Work With (and What Managers Can Learn from Them)
Get Lighthouse
MARCH 1, 2023
Twilio gives this kit to new hires after they use the Twilio API to make their own app during their first week on the job: After presenting their idea in front of colleagues at a company dinner, they're presented with a Twilio track jacket, Kindle Paperwhite, and $30 monthly book stipend to officially welcome them to the company.
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