Operations Revenue Sales Sales Funnel 
Chief Executive
JUNE 3, 2022
In the best-run agencies, about 60% to 70% of new net revenue comes from existing clients. So, when setting your growth goals for the year, you need to take both numbers (new revenue and attrition) into account. So, when setting your growth goals for the year, you need to take both numbers (new revenue and attrition) into account.
Jackie Nagel
JUNE 14, 2023
Your marketing and sales funnels are functioning beautifully and creating a consistent stream of clients for your business. Even so, revenue can be sluggish, anywhere between $350,000 and $1 million annually, depending on your industry and service. You are growing your team in numbers and skill. Cash flow is shrinking.
Chief Outsiders
APRIL 20, 2022
What we realized is this: Operational excellence – no matter how good it is – can never be sufficient to win in the long term.
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