15Five

JANUARY 25, 2024

The objective is what the business or employee wants to achieve, and the key results are measurable metrics that show how well the business or individual is accomplishing the objectives. Implementation: Companies can implement forced ranking by establishing clear performance criteria and using objective metrics to evaluate employees.

Scaling 52

Scaling Implementation Metrics Performance Review 52

Andrew Chen

AUGUST 8, 2022

They have big advantages over paid marketing channels, in that you give your CAC to your users, who then spend it within your product, as opposed to handing it over to Google or Facebook. It’s not a silver bullet, but it’s worth adding to complement other marketing efforts. The history of the referral program.

A/B Testing 94

A/B Testing Marketing B2B ROI 94

Andrew Chen

SEPTEMBER 4, 2018

In the podcast, we cover a broad overview of growth/marketing topics, including: The natural “gravity” that slows down high-growth businesses. Organic, paid marketing, and LTV/CAC. Why onboarding is so important for retention/churn. I’ve linked to the Soundcloud and included a transcript below. Andrew: Right.

Marketing 75

Marketing Metrics Retention eCommerce 75

Walk Me

JULY 18, 2022

Supply managers with metrics of change progress. Consistency and metrics are two of the most potent tools in change management. When change is incentivized by change leaders right from the point of employee onboarding , staff see that it is helpful and easy to implement. Internal communication such as surveys for staff feedback.

Change Management 59

Change Management Manager Benchmarking Strategic Planning 59

Andrew Chen

NOVEMBER 1, 2018

Of course, as an investor you can’t run A/B tests or analyze results directly, but you can form hypotheses, ideate, and apply the same type of thinking. Thinking about new user experience, engagement metrics, and other important concepts. This includes CEOs/founders, VPs, PMs, marketing folks, data science, engineers, and so on.

Metrics 111

Metrics Scaling Marketing Media 111

Andrew Chen

NOVEMBER 1, 2021

Aside from the historically tight labor market for these skills, it’s also tricky to have a simple answer to the question. For example, Zoom’s videoconferencing network can work with just two people, whereas Airbnb’s requires hundreds of active rental listings in a market to become stable. Escape Velocity.

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

JUNE 25, 2019

I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. Importantly, both companies are tremendous growth stories, and have needed to grow both demand but especially supply in all of their markets globally. It’s fantastic, and I hope you enjoy it. Thanks, Andrew.

User Experience 111

User Experience Retention Marketing Travel 111