Andrew Chen

JANUARY 9, 2020

I did a Q&A on Quora about investing, growth channels, metrics, and life as a startup CEO — it was fun, and some of the answers ended up getting a million views! Series B- Bet on the revenue. The internet culture supply chain works like this: Asia US teens Adults B2B. Started as a tweetstorm. And other Q&A.

Marketing 110

Marketing Retention B2B Scaling 110

Andrew Chen

JUNE 26, 2017

For example, let’s look at some of the dynamics of Facebook increasing their revenue per DAU over the last few years: This is driven by a number of factors, of course – relevance, targeting, ad unit engagement, etc. One of the killer features of Mixpanel is that it made understanding cohort-based retention turnkey.

Advertising 111

Advertising Revenue Marketing Retention 111

Andrew Chen

JANUARY 9, 2020

I did a Q&A on Quora about investing, growth channels, metrics, and life as a startup CEO — it was fun, and some of the answers ended up getting a million views! Series B- Bet on the revenue. The internet culture supply chain works like this: Asia US teens Adults B2B. Started as a tweetstorm. And other Q&A.

Marketing 52

Marketing Retention B2B Scaling 52

Andrew Chen

JUNE 25, 2019

Stage : Early-stage for B2C, an evergreen lever for B2B. Stage : Early-stage for B2C, an evergreen lever for B2B. What : Getting new users to a key milestone that you believe is important for long-term retention. Tactic #21: Optimize retention. Retention metrics roundup of articles and links by Andrew Chen.

User Experience 111

User Experience Retention Marketing Travel 111

Andrew Chen

NOVEMBER 1, 2021

Growing your startup’s users and revenue is so critical that it makes sense to hire someone to run it, and to potentially add a team underneath them to support this goal. Network effects emerge when products, like marketplaces, social apps, B2B collaboration tools, and so on, get more useful the more users that are on them.In

Scaling 82

Scaling Marketing Recruitment B2B 82

Andrew Chen

MAY 14, 2018

Those working in growth and retention must continually seek “fresh powder.”. First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. The interesting early story there is that they had amazing retention but not a lot of top-line growth.

SaaS 71

SaaS Retention B2B eCommerce 71

Andrew Chen

SEPTEMBER 4, 2018

Why onboarding is so important for retention/churn. And we cover everything from the basics of growth and defining key metrics to know, to the nuances of paid vs organic marketing and the role of network effects and more. Why offline products are so compelling for acquiring customers. High frequency versus episodic usage products.

Marketing 75

Marketing Metrics Retention eCommerce 75

Help Scout Leadership

JUNE 22, 2021

Increasing customer retention rates by just 5% can increase profits by between 25% and 95%. Businesses can grow revenues between 4% and 8% above their market when prioritizing better customer service experiences. It helps grow revenue, maintain customer loyalty, and improve your overall business strategy. Bain & Company ).

Media 128

Media Sales Sales Marketing 128

Andrew Chen

NOVEMBER 13, 2018

Above: When you just look at the cross-section of companies in the industry, many of the newest and best B2B and consumer companies have all built growth teams. Many of the key levers for driving more user acquisition, retention, engagement, can sometimes sit outside the toolkit for most great product leaders.

Engineering 110

Engineering A/B Testing Marketing User Experience 110

Andrew Chen

JUNE 25, 2019

Stage : Early-stage for B2C, an evergreen lever for B2B. Stage : Early-stage for B2C, an evergreen lever for B2B. What : Getting new users to a key milestone that you believe is important for long-term retention. Tactic #21: Optimize retention. Retention metrics roundup of articles and links by Andrew Chen.

User Experience 48

User Experience Retention Marketing Travel 48