Growth KPIs & Company OKRs: combining the two
Growth Hacker
DECEMBER 5, 2022
Growth KPIs: the metrics shared by c-level and growth teams start with the NorthStar Metric, which is then broken down into Objectives and Success Metrics, which inspire and guide the execution of ideas, hypotheses, and experiments. If the biggest opportunity right now is in acquisition, that’s the KPI of importance now.
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