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Measuring the ROI of Thought Leadership | Cindy Anderson and Anthony Marshall

Peter Winick

An interview with Cindy Anderson and Anthony Marshall about the surveys they conducted to calculate the ROI of thought leadership. It’s certain that thought leadership brings great value to an organization, but how do you calculate the actual ROI of your thought leadership investment? The result was shocking! Transcript.

ROI 225
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Unleashing Predictive Power| Eric Siegel

Peter Winick

In today’s podcast, Eric shares insights from his best-selling book, “Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die,” and his second book, “The AI Playbook.” In addition, we can help you implement marketing, research, and sales. Contact us for more information.

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Best of 2023 featuring Jenna Fisher, Mark Miller, Lily Zheng, and Jane Hanson

Peter Winick

Jenna Fisher is the Co-lead of Global Financial Officer Practice at Russell Reynolds Associates and a Wall Street Journal bestselling author with a new book To the Top: How Women in Corporate Leadership Are Rewriting the Rules for Success. In addition, we can help you implement marketing, research, and sales.

Diversity 166
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Delivering corporate eLearning in 2024: A Guide

Walk Me

But don’t forget that IT has been a part of corporate learning strategies for decades, as the first-of-its-kind 2003 book Preparing Learners for e-Learning testifies. The larger systems of in-app guidance (like DAPs) are most effective in mid-to large-scale organizations. Who’s it for? Who’s it for?

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7 Tips for Building an Employee-Centric Culture

AIHR

Ultimately, customer satisfaction, loyalty, and promotion result in repeat purchases that contribute to higher sales. Higher revenue and ROI. On a scale of 1 to 5 (1 = not at all, 5 = very), how would you rate your employee experience with our organization? Do you feel valued by the organization for what you do?

Benefits 118
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28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb

Andrew Chen

As the number of homes on Airbnb scaled from around 100,000 in 2012 to over 6 million today, I led teams tackling everything from supply growth, to guest booking conversion, to marketplace quality. Once you reach scale, fraud becomes a real issue. Tactic #4: Run direct sales. Once you have this, don’t hide it.

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Everything You've Ever Wanted To Know About ESOP Plan

Vantage Circle

Suppose you've outgrown your start-up phase and are ready to scale up your business, so it can support a larger team. These phantom shares are credited to the company's books. ESOP is an internal sale that you can prepare and execute in a matter of months. In that case, you might want to consider implementing an ESOP plan.